Harvard’s Jack Plotkin and the Benefits of Telehealth

Jack PlotkinWhy are organizations putting more focus on PHM – population health management? Because it’s the technology of the future: Just ask Jack Plotkin. Plotkin, founder and CEO of Cardinal Solutions, specializes in advising companies on what technologies are due to make a splash, and this is a growth point he’s very interested in.

Plotkin foresees great potential for PHM among health industries, governments, and related organizations. It is, in a general sense, the use of broad data models to meet specific health goals for a population, whether regional or based on demographics. The use of this new method of analysis has many advantages: Here are several of the top motivators that promise growth for the technology this decade.

Cost Savings: Healthcare providers that adopt PHM techniques often have cost goals – they want to provide care in less costly ways for their organizations. Population health management provides models of communities they can use to make decisions about what medical supplies to stock, where to best place new clinics or mobile clinics, and even when the clinic will be the busiest. These benefits upscale too: Large corporations that produce medical products or services can use PHM to predict current demands in a population, and how those demands will shift.

A Healthier Population: PHM excels at finding key health trends in a population, including important risks and weak points in service or education. Targeting these areas allows for more effective health spending, and better results, leading to healthier populations. This in turn benefits healthcare industries as a whole, since it can help lessen demand.

Data security and sharing: PHM, by its nature, revolutionizes how organizations use data, and helps organizations combine and analyze data in ways that wasn’t done before. This leads to synergies and department cooperation instead of silos. It also enforces data security and privacy as requirements to create such an integrated system.


Implementation: PHM wouldn’t succeed without comprehensive implementation stages. Organizations will be attracted to the modeling process because of successful implementation strategies, including training, software development, and deployment.